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About

About UX Shine

UX Shine is a UX and product design studio in Dubai and Beirut. We research, design and build mobile apps, SaaS platforms and AI products, in English and Arabic. Our specialty is AI product design and the dynamic design systems behind it.

In short

The studio at a glance

What we are
A UX and product design studio
Where
Dubai, United Arab Emirates, and Beirut, Lebanon
What we design
Mobile apps, SaaS platforms and AI products
Our specialty
AI product design and dynamic design systems
Languages
English and Arabic, designed in both
Founder
Rawad Semaan
We do not do
Marketing websites

What we do

Products people log into and use

We design products that people use to get work done or run part of their life: mobile apps, SaaS platforms, dashboards and AI tools. We do not design marketing websites.

We work from research to build. We talk to real users, design on a reusable design system, test prototypes before launch, and then build with our team or hand off to yours. Every major decision traces back to evidence. See how we work.

AI products are our specialty. We design interfaces that show where an answer comes from, how sure the system is, and how to correct it, and we design the systems a model uses to assemble interfaces at run time. For ArchViz Studio we designed the interface and the generation pipeline behind it.

Founder

Rawad Semaan

Rawad Semaan founded UX Shine and leads every client relationship directly. He listens to the vision and the feedback and turns them into decisions for the team, so nothing gets lost between what was said and what gets designed.

He has spent more than eight years designing products that people use: mobile apps and web applications, travel products for consumers and for businesses, internal systems that replace manual work with one source of truth, and AI products since the start of the field. On ArchViz Studio he designed both the interface and the ComfyUI generation pipelines.

“We design every product the same way, AI or not: with the human at the centre, and we keep testing and improving on what people tell us.”

Rawad Semaan, founder

Where we are

Dubai and Beirut

We work from Dubai and Beirut with product teams across the Gulf and the Levant, and further afield. Being in both places means we design for the region’s realities: Arabic-first users, cash-first payments, mixed English and Arabic content, and products that have to work in both directions.

Our work includes a super app for Allo Taxi, a household taxi brand in Lebanon, and a car-parts marketplace for MAP in Dubai.

Clients

Who we have worked with

  • Traveln.ai
  • MAP
  • Allo Taxi
  • Ejjatiown product

“Before partnering with UX Shine, we were leaning toward hiring in-house designers to build our map feature. In just a few weeks, they designed a map experience that streamlined trip planning and introduced strategic ideas.”

Imad AfyouniImad AfyouniCEO and co-founder, Traveln.ai

See all 9 case studies.

Sister studio

Aimplifica

Company-wide AI adoption and automation programmes run through our sister studio, Aimplifica. UX Shine designs the products; Aimplifica helps organisations put AI to work across their teams.

Tell us what you are building.

We reply by email to set up a call. Most projects start with a short conversation and a scoped proposal.